So you have a Web site, blog or fan page and you need to tell the world and invite them to hear what you have to say. Content syndication is a content sharing strategy that you can use to get the word out.
Basically, content syndication is the process of sharing your site or blog content with other Web sites related to your industry or niche. In addition to helping you promote your site, this great strategy also helps with your SEO efforts.
Syndicating or “sharing” your content to other sites has benefits. Reaching out to other related Web sites helps you build a community around your content. Many Web site owners are hungry for good quality content. Sharing with them generates exposure to you and your Web site. This in turn means more traffic and links, which is what we all want.
Having many streams of Web site traffic from other sites in which you’ve syndicated to will bring visitors who will leave comments, ask questions, share their thoughts, and provide feedback. This creates a community of people around your site who interact with each other and help spread the word.
More visitors and links means your site will become more popular. Search engines love popular sites. It’s likely that you’ll see higher rankings with search engines as the popularity of your site increases.
Content syndication can also be done through Facebook, Twitter, Delicious, StumbleUpon, Reddit.com, Digg, LinkedIn, Google+, Google Bookmarks, Yahoo Buzz … just to name a few.
Content syndication is a powerful tool to help you get out there and be heard. Take time to learn more about these techniques and start getting your content syndicated.