These days, social media automation seems to be a controversial topic. At what point is mass media marketing considered spam? In a perfect world all content is specifically customized and individually written and posted right?
In a perfect world … never mind, why would we even reference such a place? Let us enter the real world. In social media, you cannot please everyone, believe me I try. I work with real business owners who work in the real world. It has become apparent that today’s business owners don’t have free time, let alone lots of it to dedicate more time to the “fad” of social media marketing. I will not pitch snake oil, but I will push what is effective and popular.
Properly utilizing resources is a time-saving tip for business owners. If you are already shouting out a message why not let social media’s online word of mouth engine publically relate and duplicate?
Social Media Marketing is about community and not all about individuals. You should and can always have a hub (usually your blog) and if you can set your site up to automatically post to more social friendly outlets, go for it! Welcome to the digital age with PlumSocial.com.